Just as with our accommodation management the Australasian Hospitality Group (AHG) provides the same expertise with existing Brand Development. We can facilitate complete Re-Branding services to ensure long-term business success and profitability for your accommodation businesses.

Brand Management

The rise of the digital age and the inevitable impact of it on your business have made having an online presence as important as ever and essential to the steady growth and success of your brand.

Working with AHG’s marketing professionals ensures that when it comes to the internet and online business you won’t be left behind. Our team will review and assess your online identity and advise of the best and most efficient ways to use the platform for increased online cut through.

A brand refresh can be as simple as new imagery and colour schemes to a total graphic design overhaul and re-launch of your property. With years of experience and a tailored approach to your location and business goals, AHG is in a unique position to provide the best solutions and advice for you.

Our areas of expertise

: BRAND ASSESSMENT

AHG offers a thorough review of your existing brand in the market place. Using physical and digital examples, your current online appearance (website analytics, Google Ranking, etc.) plus your value proposition in the Online Travel Agency space, everything is considered to recommend a course of action or particular direction.

: BRAND REFRESH

Sometimes a brand needs a freshen up. It might be some new photography or signage, print material or even a new colour-way. The marketing team at AHG can help and advise and have the specialist skills to make it happen.

: REBRANDING

Other times a re-fresh is not enough and a clear, new message of confidence needs to be sent to engage and encourage potential customers. Our team will develop and design a new brand to launch your hospitality accommodation business to market.

: SALES / MARKETING

The growth and future potential of your business relies on the successful implementation of your online presence. This is often the first place you will be seen and the ease and confidence with which potential clients perceive you starts here.

The understanding of the online space is essential for your continued success. Our online experts will ensure your website is not only aesthetically pleasing but hassle free with user friendly operating systems and proven, stable back of house programming and software.